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Creating “the Chinese edition”of numerically-controlled machine tools and pushing forward into the top 10 of world machine tools
——the 2nd serial report on the impression of Shenyang Machine Tool Group during “the 11th Five-year Plan” |
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It was just the same round conference hall with simultaneous interpretation and it was just the same familiar faces, however the atmosphere was much more warmly than that of one year before. On Jan. 6, Shenyang Machine Tool Group held an annual working conference of 2006 in Shenyang Friendship Hotel. On the economic scale exceeding RMB 6 billon Shenyang Machine Tool Group ascended to the top 10 from the top 15 after one year pasted.
In the annual report GUAN Xiyou, General Manager of Shenyang Machine Tool Group made a final inventory of Shenyang Machine Tool of 2005 with a set of data of product structure and market structure obviously optimized: the production value of numerically controlled machines was RMB 3.1 billion, and the rate of numerical control of production value kept over 50%; the middle and high grade numerically controlled machines were in the service groups by groups in the core fields of Chinese equipment manufacturing industry; the overseas business turnover broke through 50 million, in which the sales of numerically controlled machines accounted for 46%.
To create “the Chinese edition”of numerically controlled machine tools and to push forward into the top 10 of world machine tools is an excellent examination paper presented by Shenyang Machine Tool Group to the equipment manufacturing industry of China when the “11th Five-year Plan” is coming. Not only it is an important historical moment but also it is a historical spanning of Chinese machine tools. Numerically controlled machine tools are key equipment of the equipment manufacturing industry, and their level and quantity are important signs to measure national industrial modernization. In the meanwhile they are also strategic materials related to national safety. Compared with the developed countries in the world, we are still faced with structural contradiction that our independent capability in developing support technology of high-speed, high-efficiency, and complex machine tools is low although we have made quite progress in the equipment manufacturing industry of China during recent years.
At the beginning of “the 11th Five-year Plan”the group of newly appointed leaders of Shenyang Machine Tool Group definitely took industrialization of conventional type of numerically controlled machine tools and developing independent technology of high grade numerically controlled machine tools as one of the key propositions for the enterprise to reform and develop. Furthermore a long-range strategic objective “to create a well-known brand in the world and to set up a globally famous enterprise” was established.
During “the 11th Five-year Plan” Shenyang Machine Tool Group will develop towards independent development of middle and high grade numerically controlled machine tools. Over 210 kinds of such products as five-shaft milling and compound machining center, five-shaft linkage machining center, and five-shaft portal shaped machining center will be developed through integrated innovation, and over 50% of them will be at advanced stage. Shenyang Machine Tool Group “remarkably”provided 4 sets of rail girder processing and production lines for the project of magnetic suspension in Shanghai with RMB 64 million of the object and 6 months' time limit. Not only an overseas enterprise's myth of two hundred million Mark and time limit within two years and a half was broken through but also it won the dignity and honor for the equipment manufacturing industry of China. The degree of finish of high precision and numerically controlled numerical-controlled lathes with aluminum turning hubs developed by Shenyang Machine Tool Group realizes mirror surface turning and exceeds that of its similar products internationally. And there are more and more such middle and high grade numerically controlled machines in Shenyang Machine Tool Group.
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The numerically controlled press with revolving table that is provided with independent intellectual property, developed for the industry of IT has stopped a gap at home so that China is the third country that can produce such products, following USA and Japan. |
A certain engine manufactory in the industry of national defense has a high demand for milling and boring processing equipment. In order to process a critical component of 2.6 m hole depth, they sought for purchase of equipment from different machine manufacturers all over the country, however all the manufacturers shrank back at the sight of the working accuracy requirement. Shenyang Machine Tool Group designed and completed a special and high precision horizontal milling and boring machine within the most short time, going off the beaten track. With the special, high-precision, and high-efficiency machine the client soon processed and completed all components that were urgently needed by a national major project, and the working accuracy fully met the technical requirements. Both quality and performance of numerically controlled and vertical lathes developed by Shenyang Machine Tool Group can be a match for those made in Europe, USA, and Japan. They beat back overseas competitive rivals and won the bid for domestic major projects repeatedly. At present their market share in similar products in domestic automobile industry accounts for over 70%.
The first on the market is bound to be distinctive. The distinctive of Shenyang Machine Tool Group is not only reflected technically but also manifested as its brand and service. Taking a turn from being centered on products to being centered on clients, it was a qualitative change in marketing concept of Shenyang Machine Tool Group during recent years. They take “working with clients, assisting clients in solving problems, and creating value for clients”as their marketing concept and put it in practice.
In Shenyang Machine Tool Group you often hear the employees saying that it is their responsibility to strengthen clients’ market competitive power. The numerically controlled machine tools and special three-hole machines supplied for clients by the Group make their three-hole accuracy of drill chuck reach international standards; the serial special machines supplied for clients make their annual production capacity increase to RMB five hundred million by degrees…
During the past several years Shenyang Machine Tool Group supplied numerically controlled machines added up to nearly 30,000 sets for relevant fields of national economy, and supplied nearly 2,000 sets of middle and high grade machining centers for domestic major industries and core fields. The data indicate that Shenyang Machine Tool Group has strong belief in equipping China and show the belief of the equipment manufacturing industry of China in national brand of numerically controlled machines even more. Shenyang Machine Tool Group has stridden firmly towards Chinese equipment and equipping China.
It is no doubt that Shenyang Machine Tool has become “the first brand of machine tools in China”, which has won international market and the favor of clients.
In 2005 as the first enterprise in the manufacturing industry of machine tools in China that broke through 50 US dollars sales volume on overseas market, Shenyang Machine Tool Group was more proud that the sales volume accounted for 46%. In 2005 only middle and high-grade horizontal machining centers that were exported to USA were nearly 40 sets, portal shaped and five-plane machining centers were exported in batches to developed countries and regions such as Europe and USA, and a large number of economic and numerically controlled machines were sold to different places in the world.
Oct. 12, 2005 as the only representative of overseas enterprises, who stepped on the forum of a summit meeting of the German manufacturing industry of machine tools, GUAN Xiyou, General Manager of Shenyang Machine Tool Group won the warmest applause. It communicated such a signal that the great change and rapid development of Shenyang Machine Tool won the respect of the prideful German fellow trader. As far as know the top magnates in the machine tool industry in the world all list Shenyang Machine Tool as their major competitive rivals in the world.
At the beginning of 2006 President CHEN Huiren described the important matter that the enterprise entered into the top ten of world machine tools “carelessly” when he gave an interview with the journalist. He said that it was their ultimate aim for Shenyang Machine Tool to be powerful and become a well-known brand in the world. He regarded it so careless that we intensively felt the further sight, the broader view, and endless pursuit of Shenyang Machine Tool Group.
It can be confirmed by the operation objectives of 2006: catch hold of all-important strategic opportunity, put forth effort to accelerate adjustment of “two structures”, put forth effort to promote updating of the enterprise’s edition, put forth effort to build “a center” and “a group of three industries”, put forth effort to pay attention to quality, level, and benefit, and accelerate promoting internationally competitive power.
It can also be confirmed by the industrial park of numerically controlled machine tools in Shenyang under construction: being different from expanding capacity type of project construction and being different from moving and relocation of an old factory, it will become an intellectualized and digitized factory of technological flow specialized, processing equipment numerically controlled, and informatization of operation and management, and its core is to increase manufacturing level and product quality.
Starting from “the 11th Five-year Plan”, the next goal for Shenyang Machine Tool Group to sprint at is to enter into the top 5 of world machine tools, and an enterprise that fixes its attention on the future will never stop its pursuit…
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